Mikael Gustavsen

Month

April 2012

21 posts

Apr 30, 201222 notes
Play
0:25
Apr 29, 201212 notes
#son #dante #swing
Apr 26, 201214 notes
#photography #tear sheet #cover #fitness Magazine #Sofia Sjöström
Apr 23, 201225 notes
Apr 20, 201225 notes
Apr 19, 201272 notes
Apr 19, 20125 notes
Apr 14, 201228 notes
#portrait #photography #Malin Olsson #Wellness #Black and White
Apr 13, 201224 notes
#portrait #photography #Malin Olsson #Wellness
Apr 13, 201237 notes
#photography #iphone #friday the 13th #airplane #wing
Apr 12, 201232 notes
#portrait #photography #Malin Olsson #Wellness #smoke
Apr 11, 201223 notes
#Makeup #Malin Olsson #Wellness #portrait #photography
Apr 11, 20129 notes
#portrait #Malin Olsson #tear sheet #Wellness
just out of curiosity, how do you respond to people asking about the whole smile thing? should we neglect the "artistic integrity", and give the customer what they (think) they want, or what? would love to hear your thoughts.

Good question!

There was a time when I’d get furious and put up a fight whenever an editor chose all the wrong pictures or forced me to submit a picture that I didn’t like. I used to have an abundance of “artistic integrity”. So much that my list of clients was growing thinner. I still do my best to try and persuade my clients to go with what I think are the best pictures but at the end of the day, they are the ones paying my bills.

There is a picture that is supposed to be in this tear sheet here that I did not include when I posted it on Tumblr because I hate it so much and really was forced to submit it. They needed a tight portrait for the layout and all the ones I had sucked big time. I couldn’t persuade them to go with another picture and ended up giving them one I really, really hated.

You win some you lose some. End of story.

Apr 9, 20126 notes
Apr 8, 201219 notes
#iphone #mother in law #Tertti #black and white #portrait
Apr 7, 201228 notes
Apr 7, 201212 notes
Apr 7, 201229 notes
Apr 4, 20128 notes
#photography #press photography #Anna Karin Hatt #Intel
Apr 2, 201223 notes
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